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Synopsis
The third season of the American dramedy television series Ugly Betty was confirmed in the ABC lineup, which was picked up for a full season on February 11, 2008. The season premiere aired on September 25, 2008 and ended with a special double-episode on May 21, 2009. In Australia, Season 3 premiered on Tuesday, November 3, 2009 at 7:30 pm EDT. This took place as one of the first exclusive premieres on the new digital channel 7TWO, after over two years of erratic screening of the first two seasons on the Seven Network. In South Africa, Season 3 premiered on Tuesday January 13, 2009 in its normal 7:30.P.M CAT timeslot. Season 3 premiered in the UK on Channel 4 on Wednesday June 24, 2009 in the 10:00.P.M. slot, after Big Brother. It changed from Wednesdays to Mondays from Monday October 12, 2009. Episodes finished airing December 2, 2009. The season would be the first to be produced in the show's setting, New York City in an attempt to take advantage of a credit change. However, the move would have side-effects as several cast and crew members prefer to stay in Los Angeles where the first two seasons were produced which resulted in contributing less onto the show. For example, Ashley Jensen, who plays Christina McKinney, opted to stay in Los Angeles and eventually left the show.
Episode 24 : The Fall Issue
May. 21,2009
The sudden death of a Mode editor leaves Betty and Marc competing for the same job. Meanwhile, Matt lets his jealousy over Henry get the best of him.
Episode 23 : Curveball
May. 21,2009
Just as Betty agrees to move in with Matt, Henry pays a visit to NYC, forcing Betty to admit she still has feelings for her former fiancé.
Episode 22 : In the Stars
May. 14,2009
Betty, Matt and Marc come together in order to succeded in their final YETI project, a photo session with singer, Adele. Love is in the air for one lucky couple as proposals are made. Claire and Wilhelmina continue to argue.
Episode 21 : The Born Identity
May. 07,2009
Baby William is the unlikely hold up in Mode receiving the money it needs to save the company, whilst Hilda is asked to help with a political campaign.
Episode 20 : Rabbit Test
April. 30,2009
Daniel hatches up an idea to boost the Mode's financial situation after discovering that Betty and her family have been invited to the home of Matt's obscenely wealthy father, for an Easter egg hunt. Meanwhile, Wilhelmina discovers a reason to become suspicious of her son's DNA.
Episode 19 : The Sex Issue
March. 19,2009
Daniel and Wilhelmina make Mode's issue based on sex to spice things up. Matt is hesitant to take the next step with Betty. Marc and Amanda provide Betty with a makeover.
Episode 18 : A Mother of a Problem
March. 12,2009
Betty meets Matt's mother, but the meeting turns into a disaster. Meanwhile, Wilhelmina comes up with a way to solve the company's cash problem; Daniel deals with his relationship with Molly; and the Suarez's work together to set Hilda up with Archie.
Episode 17 : Sugar Daddy
March. 05,2009
The Suarez family attempt to buy their rented house from their landlord. Ignacio goes head to head with Frankie Burrata, a celebrity chef. While everyone in Mode comes to deal with their shock.
Episode 16 : Things Fall Apart
February. 26,2009
Betty and Marc team up together to analyse Mode's budget. Matt continues with his pursuit to win Betty while she deals with some startling news on Facebook by a former flame
Episode 15 : There's No Place Like Mode
February. 19,2009
Fashion Week hits town which causes problems for the staff at Mode. Betty has to split her time between working on her Yeti assignment and working with a new designer. Elsewhere, Wilhelmina has lost her way because of Connor and there's a new person working at Mode.
Episode 14 : The Courtship of Betty's Father
February. 12,2009
It's Claire's 60th birthday and Betty makes her a video which reveals some unintentional footage of Mrs Meade. Also, Daniel and Wilhelmina are finding it hard having someone new in their lives.
Episode 13 : Kissed Off
February. 05,2009
Betty comes up with a solution to deal with her personal problems but she has her sexy neighbor Jesse who keeps her distracted from her goals. Daniel does his best to cover his tracks as Connor is adamant on unveiling Molly's admirer.
Episode 12 : Sisters on the Verge of a Nervous Breakdown
January. 22,2009
Betty finds herself stuck between work and home life as she tries her best to appease both Hilda; Daniel, Molly, Connor and Wilhelmina.
Episode 11 : Dress for Success
January. 08,2009
Betty juggles work and family without much success as she struggles to impress her idol, Jodie Papadakis (guest star Bernadette Peters), the editor running YETI.
Episode 10 : Bad Amanda
December. 04,2008
Amanda and Betty are forced to work together for an article called "How I Blew Ten Grand Without Spending a Dime."
Episode 9 : When Betty Met YETI
November. 20,2008
Competition gets fierce when Betty and Marc both apply to YETI, the Young Editors Training Program that could be their ticket out of assistant-land.
Episode 8 : Tornado Girl
November. 13,2008
Betty needs Daniel's help to prevent a PR nightmare for the magazine. The problem is, he's unreachable at a company retreat.
Episode 7 : Crush'd
November. 06,2008
Betty wants to be noticed by her cute neighbor, Jesse, by coming home later each night. Meanwhile, Amanda unexpectedly moves in with Betty after having nowhere else to go. Elsewhere, Marc and Cliff mull over the idea of moving in together.
Episode 6 : Ugly Berry
October. 30,2008
Betty finds herself competing with Kimmie who finally shows her true colors, and new citizen Ignacio prepares to vote for the first time.
Episode 5 : Granny Pants
October. 23,2008
Kimmie Keegan goes to Betty for help in finding a job. Meanwhile, Daniel decides to try a matchmaking service and gets a shocking "perfect" match. Elsewhere, Justin tries out for a Broadway musical.
Episode 4 : Betty Suarez Land
October. 16,2008
Gio returns to town, forcing Betty to attempt to make amends. However, Gio resists her attempts to make things right. Meanwhile, Daniel must cope with shocking family news.
Episode 3 : Crimes of Fashion
October. 09,2008
A tragic accident leaves the Mode staff stunned and Betty must find out what really happened when a detective comes looking for answers. Meanwhile, Ignacio learns about Hilda and Coach Diaz.
Episode 2 : Filing for the Enemy
October. 02,2008
Wilhelmina, getting ready for her first issue as editor, offers Betty a job as her assistant. Meanwhile, Daniel learns he will have to undergo a custody battle if he wants to keep Daniel Jr. in the U.S. Later, Hilda's romance with Coach Diaz continues to heat up.
Episode 1 : The Manhattan Project
September. 25,2008
Betty must make a life-altering decision about what to do with her life. Meanwhile, Ignacio lands a job at a fast food restaurant while Wilhelmina forces Daniel to make changes in his life.
Seasons
Season 4
The fourth and final season of the American comedy-drama television series Ugly Betty was confirmed in the ABC lineup, which was picked up for a full season on April 23, 2009. The season premiered on October 16, 2009 and ended with the series finale on April 14, 2010.
Outside the United States, Season 4 began airing on digital channel 7TWO on Tuesdays at 7:30pm from April 13, 2010 in Australia. It also began airing in the UK on Wednesday August 11, at 9 pm. Unlike the previous 3 seasons, Ugly Betty is now being shown on the digital channel E4, while the repeat telecast can be watched on Channel 4 on the weekend. This move is said to be due to the decline in ratings of the previous season which was shown on Channel 4. Season 4 completed its 20-episode run by Wednesday December 22, 2010.
The season had been shifted to the Friday night death slot and ratings for the first 8 episodes were extremely low. On December 2, 2009, ABC confirmed that Ugly Betty would be moving to Wednesday nights after Christmas 2009, due to Eastwick's cancellation. However, ratings did not improve and ABC lowered the episode count from an original 22 ordered to just 20. On January 27, 2010, ABC announced the show would not be brought back for a fifth season.
Season 3
The third season of the American dramedy television series Ugly Betty was confirmed in the ABC lineup, which was picked up for a full season on February 11, 2008. The season premiere aired on September 25, 2008 and ended with a special double-episode on May 21, 2009.
In Australia, Season 3 premiered on Tuesday, November 3, 2009 at 7:30 pm EDT. This took place as one of the first exclusive premieres on the new digital channel 7TWO, after over two years of erratic screening of the first two seasons on the Seven Network. In South Africa, Season 3 premiered on Tuesday January 13, 2009 in its normal 7:30.P.M CAT timeslot. Season 3 premiered in the UK on Channel 4 on Wednesday June 24, 2009 in the 10:00.P.M. slot, after Big Brother. It changed from Wednesdays to Mondays from Monday October 12, 2009. Episodes finished airing December 2, 2009.
The season would be the first to be produced in the show's setting, New York City in an attempt to take advantage of a credit change. However, the move would have side-effects as several cast and crew members prefer to stay in Los Angeles where the first two seasons were produced which resulted in contributing less onto the show. For example, Ashley Jensen, who plays Christina McKinney, opted to stay in Los Angeles and eventually left the show.
Season 2
The second season of the American dramedy television series Ugly Betty started on September 27, 2007 in the United States and Canada and including a long, mid-season hiatus ran until May 22, 2008. The second part of the season began airing April 24, 2008.
Due to the fan base gained in the UK, Channel 4 bought the UK rights to Season 2 so they could begin airing it only a week later than the USA. Due to the Writer's Strike of 2007, Ugly Betty went on a hiatus in the UK after the airing of episode "Bananas for Betty". Channel 4 announced that Ugly Betty would return towards the end of 2008 and when it returned on 5 September 2008, received 2.93 million viewers, according to overnight figures, which is a strong figure for Channel 4.
The season would be the last season to be produced in Los Angeles before the show confirmed that it will move to New York City to complement the show's setting in the next and last seasons.
Season 1
The first season of the American dramedy television series Ugly Betty began airing on September 28, 2006 and concluded on May 17, 2007.
In addition to the twenty-three regular episodes in season one, a special, "The Beautiful World of Ugly Betty", was aired on April 12, 2007. Another special, which was a half-hour update recapping the first ten episodes, aired during the month of January 2007 on local ABC affiliates and various cable networks.
Being produced in Los Angeles, the success of the season would lead to the production of the show's second season.
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